Transforming Buildings into Material Resources
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Demolition projects have a significant impact on climate change due to the energy and resources required, as well as the emissions created during the process. Material recovery through deconstruction is an unparalleled opportunity for reducing embodied carbon, while also diverting construction waste, reducing exposure to toxic pollutants, protecting natural resources, and creating green jobs.
Marcus Hopper, AIA, NCARB, LEED ID+C
Project Director/ Senior Associate
Gensler
Marcus Hopper leads Northwest Regional Design Management for Gensler. His research on material reuse in office renovations, published as "What's Old is New Again -- Circumnavigating the Circular Economy," brings valuable insights to the circular economy within design work. Marcus's expertise in sustainable design and circular building practices aligns perfectly with Gensler's focus on regenerative action and climate innovation.
Argelia Bárcena, LEED AP
Associate, Regional Design Technology Lead
Gensler
Argelia Barcena is a design technology leader and advocate for innovation in architecture. She is a Northwest Regional Design Technology Manager at Gensler, where she leads digital transformation efforts across diverse teams and projects. With two decades of experience, Argelia has worked with leading architecture firms and maintains a strong connection to academia by having served as adjunct faculty at Academy of Art University, City College of San Francisco, and California College of the Arts.
She holds an architecture degree from California Polytechnic State University, San Luis Obispo, and an executive education certificate from the Harvard Graduate School of Design.
Argelia was recently recognized as one of the “Most Influential Women in Bay Area Business 2024” by the San Francisco Business Times. She currently serves as a Board Director for AIA San Francisco, and Chair of the AIASF Technology in Architectural Practice Knowledge Community, in addition to being Regional Lead for Women in BIM for the Western North America region—roles that underscore her leadership and ongoing contributions to the advancement of the profession.
