How Science Can Make Us All More Creative. Really.
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Register
- Attendees - $50
As we stand at the intersection of art and science, of imitation and innovation, of consumption and creation, creativity's future holds unique potential. In an era where information floods our senses and technology reshapes thinking patterns, the ability to focus has become a precious resource. Our physical surroundings play a key role in enhancing or hindering individual and group creative capabilities.
This session explores how scientific research into environmental psychology is leveraged to create spaces that support focus and creativity. From ambient sounds to colors, natural materials, light, & spatial configuration, our environments shape creative potential. Understanding these principles isn't just about designing better workplaces--it's about creating environments that help navigate information while maintaining the clarity for innovative thinking. The future of creativity depends on our ideas, and ability to create spaces that help us think clearly enough to have them.
Valerie Jardon, RID, IIDA, NCIDQ, Fitwel Ambassador
Strategy Director
IA Interior Architects
Valerie Jardon, Strategy Director at IA Interior Architects with 18 years of design strategy experience and an Executive MBA, is a respected design industry leader pushing workplace innovation for global corporate clients. With a passion for understanding people to create purposeful spaces, her holistic research extracts emerging needs and propels companies into the future of belonging through an empathetic yet results-driven lens—fusing her design degree and business savvy to unlock the potential of places and people in the workscape.
Sally Augustin, Phd
Director of Research
IA Interior Architects
Sally Augustin, PhD, is a practicing environmental psychologist and the Director of Research at IA Interior Architects. She has extensive experience integrating neuroscience-based insights to develop recommendations for the design of places, objects, and services that support desired cognitive, emotional, and physical outcomes/experiences. Augustin, who is a Fellow of the American Psychological Association, is the co-editor of The Science of People and Office Design (2025) and a 2024 TEDx speaker.
