Jason Robinson has beenleading IDEO’s Industrial Design capabilities since 1995 when he joined thecompany to build and manage the ID prototyping facilities at the Palo Altocampus headquarters. 

In his 30 years as anindustrial designer at IDEO, Jason has worked across every industry from highend consumer products to surgical robots, to industrial and durable goods. Hehas numerous design awards but measures his impact by the number of productsand experiences he has helped clients bring to market that are now part of thecultural fabric of everyday life. For example, he has designed many of the gaspumps being used in the world today. 

As a Senior DesignDirector based in IDEO's Cambridge studio, Jason helps scope innovationprojects and guide teams to deliver world class solutions that are grounded intangible reality and true to the clients business objectives. He isparticularly active at the intersection of emerging technologies and humanbehavior and loves to experiment with new tools and methods ranging from 3dprinting to AR/VR and the rapid advancement of new AI workflows. 

Tiange Wang is an award-winning and internationally-exhibiting designer and creative technologist. Her work investigates innovative interactive paradigms among humans, technology and the environment. Tackling subjects like climate change, holistic wellbeing, multisensory experiences and speculative futures, she employs mediums including multimodal interaction, creative data visualization, multimedia art, installation, food, mix-reality, software, AI and games. As a senior software designer at IDEO, she leads teams in crafting human-centered, planet-conscious, data-informed and GenAI-enabled product experiences across web, mobile and spatial computing platforms, guiding clients through transformative journeys across technology, health, climate, media, and consumer products industries & taking ideas from concept to launch.

Argelia Barcena is a design technology leader and advocate for innovation in architecture. She is a Northwest Regional Design Technology Manager at Gensler, where she leads digital transformation efforts across diverse teams and projects. With two decades of experience, Argelia has worked with leading architecture firms and maintains a strong connection to academia by having served as adjunct faculty at Academy of Art University, City College of San Francisco, and California College of the Arts.

She holds an architecture degree from California Polytechnic State University, San Luis Obispo, and an executive education certificate from the Harvard Graduate School of Design.

  Argelia was recently recognized as one of the “Most Influential Women in Bay Area Business 2024” by the San Francisco Business Times. She currently serves as a Board Director for AIA San Francisco, and Chair of the AIASF Technology in Architectural Practice Knowledge Community, in addition to being Regional Lead for Women in BIM for the Western North America region—roles that underscore her leadership and ongoing contributions to the advancement of the profession.

Marcus Hopper leads Northwest Regional Design Management for Gensler. His research on material reuse in office renovations, published as "What's Old is New Again -- Circumnavigating the Circular Economy," brings valuable insights to the circular economy within design work. Marcus's expertise in sustainable design and circular building practices aligns perfectly with Gensler's focus on regenerative action and climate innovation.

Sally Augustin, PhD, is a practicing environmental psychologist and the Director of Research at IA Interior Architects. She has extensive experience integrating neuroscience-based insights to develop recommendations for the design of places, objects, and services that support desired cognitive, emotional, and physical outcomes/experiences. Augustin, who is a Fellow of the American Psychological Association, is the co-editor of The Science of People and Office Design (2025) and a 2024 TEDx speaker.

Valerie Jardon, Strategy Director at IA Interior Architects with 18 years of design strategy experience and an Executive MBA, is a respected design industry leader pushing workplace innovation for global corporate clients. With a passion for understanding people to create purposeful spaces, her holistic research extracts emerging needs and propels companies into the future of belonging through an empathetic yet results-driven lens—fusing her design degree and business savvy to unlock the potential of places and people in the workscape.

Amy Gaddis is a strategic leader with a passion for thinking of new possibilities and new ways of doing ordinary things. With extensive experience building teams of owners, architects, interior designers, engineers, stakeholders and project managers, Amy is known for driving solutions focused on creating unique and transformational spaces for customers, the traveling public, stakeholders, and the workforce.

Amy’s approach is one of agility and authenticity, focused on developing solutions and environments which are resilient – more agile and organic to allow for future flexibility and adaptability.

Ruju Jasani, IIDA, ASID, ICSC, NCIDQ, Assoc. AIA, SEED is an interior architect and founder of Jasani Studio specializing in retail, hospitality and senior living environments. Her award-winning work comprises projects in North America, Europe, China and India. Through strategic ideation and research-based frameworks, Ruju designs for social impact as well as business outcomes. She has led a range of notable projects from large commercial developments to artisanal neighborhood destinations.

Ruju is a frequent speaker at leading industry conferences like GATHER and Environments for Aging to name a few. Casa Vogue, Pin-Up Magazine and Business of Home have featured her writing among other publications. She is actively involved in professional mentorship and student career development.

Ruju is Director At-Large of the ASID National Board of Directors. Previously, she served as national committee chairperson for the Committee on Adaptive Living on behalf of ASID and on the national Strategic Partnerships sub-committee to the Equity Council on behalf of IIDA.

Ruju holds a BFA, Interior Architecture from Academy of Art University and a BA, English from the University of Bombay. She has lived in Bombay, New York, London and San Francisco. Previously, Ruju was a retail leader at Gensler headquartered in San Francisco.

Michael Cook has been on the vendor side of the A&D community for 30 years serving in a variety of capacities from product development to sales management.  From the vendor side, he has worked to drive certifications like Project Greenhealth and Cradle to Cradle.  He believes deeply in the shared responsibility of vendor and specifier to deliver safer, healthier interiors to all communities.  Michael has participated in round table discussions like Circular Future Hackathon and I.D. Re:Source and delivers a compelling CEU on sustainable manufacturing to clients nationwide.  He currently leads A&D sales efforts serving as a bridge from vendor to designer.  He considers Andreu World to be the harbinger of a new generation of manufacturing engaged in driving positive outcomes socially and environmentally.  

Kristie Nicoloff is an award-winning, nationally accredited designer with over 28 years of experience in healthcare interior design and facility project management. She currently serves as the Operations & Finance Manager for the Greenville and Asheville offices of LS3P Associates LTD. During COVID, Kristie co-led research on the effects of COVID-19 within building facilities and has spoken at ASID’s National conferences on topics such as the impact of COVID-19 in design and the workplace. She has further presented on the basics of ESG in design, and the 'Disruption' in our profession related to AI, neurodiversity, and sustainability.

Wes is an economist that employs real estate analysis, financial due diligence, and market assessments to help stakeholders interpret data and make meaningful project decisions. In his role as a Strategy Director based in Gensler’s Chicago office, he leads a team of professionals focused on quantitative analysis, including economists, market analysts, business planning professionals, urban planning professionals, economic development specialists, and statisticians. His diverse experience spans across more than 300 projects in the U.S. and around the globe for a range of public and private corporations, developers, institutions, and governments. He specializes in complex, ambiguous, and multidisciplinary assignments.

Diane leads Campbell’s human resources function, including talent acquisition and management, organizational effectiveness, compensation and benefits, and inclusion and diversity. Her team champions our strategy to build a winning team and culture and to help every employee reach their full growth potential. Diane is a member of the Operating Committee, which focuses on Board-level matters and the development of the Strategic Plan and Annual Operating Plan.